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The AJSA Steer Profitability Competition (SPC) is designed to provide junior members mean­ingful exposure to the opportunities and challenges associated with cattle feeding. The SPC will not only allow participants to measure and compare the profitability of their own animal(s), but of greater importance, it will introduce young beef enthusiasts to peers, mentors, industry advocates, and experiences that are exceedingly difficult to acquire for any beef producer. Participants in the SPC program will be powerful voices as they transition from junior membership to adult participation within the beef industry.

Winners will be announced at the “2019 National Classic Awards Banquet
in Louisville, KY.” Awards will be granted for the top three animals overall, top three pens of 3 overall, and top monthly feedback participant.

Contest Details

  1. Different feedback formats each month
    • Short essay questions with prompts
    • Infographic or social media pos
    • 1/2 to 1-page summary
    • Short online quiz tailored to participant age
  2. All steers on the GrowSafe feed intake system throughout the entire project.
  3. Individual intake and gain information on all steers.
  4. Monthly weights on all steers.
  5. Steers will be fed at the University of Missouri Beef Research & Teaching Farm in Columbia, MO.
  6. Onsite field day spring 2018.
  7. A monthly newsletter highlighting SPC details, industry news and steer performance.
  8. One monthly bill detailing specific expenses on each steer.

Animal Requirements:

  1. Steers only
  2. Animals must be entered in the ASA database
  3. One parent registered in the ASA database
  4. DNA sample required (Tissue Sample Collection Using TSU: Video)
  5. Birthdate range: 1/15/18 to 4/15/18
  6. Weaning date range: 8/15/18 to 10/15/18
  7. Castration must occur prior to weaning
  8. Steers must weigh 500 - 750 lbs at delivery
  9. Steers must be polled or dehorned
  10. Any breed composition welcome provided they meet rules 1-9.


Contest Guidelines:

  1. Entry fee of $50/ head
  2. Feedlot placement approximately Nov. 1
  3. All decisions at the discretion of feedyard
  4. Harvest will occur approximately May 2019
  5. Participation in monthly e-meetings
  6. Entrant will receive reports on:
    • Monthly feed and health bill
    • Final feedyard data
    • Final carcass performance data

 Click here for more information

Please, direct questions to ASA Director of Commercial and Industry Operations, Chip Kemp at 406-587-4531 ext 508 or at This email address is being protected from spambots. You need JavaScript enabled to view it..

 Contest Results


Top 10 steers
1. Tag #50, Wesley Irvine, KS
2. Tag #17, Ethan Miller, MO
3. Tag #48, Wesley Irvine, KS
4. Tag #7, Cody Lane Hays, MO
5. Tag #29, Brady Wulf, MN
6. Tag #60, Audrey Redalen, MN
7. Tag #14, Abby Miller, MO
8. Tag #33, Braxton Dixson, KS
9. Tag #45, Anna Irvine, KS
10. Tag #15, Abby Miller, MO
Top 5 Pens
1. Wesley Irvine, KS
2. Cody Hays, MO
3  Abby Miller, MO
4. Audrey Redalen, MN
5. Braxton Dixson, KS




“Thank you to the AJSA for putting on this high quality and educational event. I've enjoyed every minute and look forward to watching this program grow. I will totally do this again!”

- Audrey Redalen, program participant, MN


“Many thanks to the entire staff at the Junior Simmental Association who put forth so much effort to make this opportunity possible for me and all the other young people who have been involved in this opportunity. Thank you!”

– Madeline Smith, program participant, KY


“I just wanted to start my last monthly summary by saying thank you. Thank you for having this awesome program for me to participate in my senior year of high school. I have enjoyed every minute of it, and I am excited to watch this program grow and have hundreds of participants in the upcoming year.”

– Carlye Rodenbeck, program participant, TX


“Thanks to you all at AJSA! It’s been a great experience!  Mitchell said to me last night, “now that my last write up is done, I’m gonna miss it!” Kudos to you all!”

– Jen Vaad, program parent, CO


“Thank you for all your hard work making this happen and working through all the kinks for us! 

– Brady Wulf, program participant, MN


“I have enjoyed the competition and learned so much over the past months.”

– Ella Fischer, program participant, MO